Look, when the nominations roll in and the usual suspects are hogging all the slots, it’s easy to roll your eyes. But then you see JustFor.fans snagging not one but TWO heavyweight XMA categories and suddenly the whole room feels a little different.
Yeah, Dominic Ford’s baby just got recognized for both “Creator Platform Company of the Year” and “Creator Platform of the Year” at the 2026 XMAs. In a sea of cookie-cutter fan sites, that’s basically the industry saying: “Okay, fine — the indie guy doing it right just lapped everyone.”
JustFor.fans Proves Nice Guys Don’t Always Finish Last
Let’s be real — most platforms treat creators like ATMs with feelings. JFF? They actually give a shit. And this year they went stupid hard proving it.
The Moves That Actually Matter
They dropped an internal Ad Center so models can run their own traffic without getting bent over by third-party bullshit. Smart.
Then — and this one still blows my mind — they manufactured and handed out 50,000 fentanyl test strips. Not stickers, not hashtags. Actual life-saving harm reduction in the middle of a crisis that’s hitting sex workers harder than most people want to admit.
Oh, and Collab Week Puerto Vallarta is about to pop off December 2-8. Think dozens of top creators shooting together in paradise, no studio middlemen, pure indie chaos. That event alone is gonna flood feeds with fire content.
Dominic Ford Doesn’t Just Talk the Talk
“We’ve always believed that ethical business practices, community-first thinking and real-world action go hand in hand with technology.”
– Dominic Ford, JustFor.fans founder
Man’s not wrong. While the big dogs are busy shadowbanning queer creators or jacking payout rates, JFF keeps the cut low, stays LGBTQ-owned and operated, and actually listens when performers scream into the void.
Why These Noms Hit Different
Here’s the tea: getting nominated in both platform categories is basically the adult equivalent of sweeping Best Picture and Best Director. It says the tech is tight and the company behind it isn’t run by soulless vampires.
- Unwavering support for trans performers? Check.
- Never sold out to some private-equity ghoul? Check.
- Still pays out faster than half the “premium” sites? Double check.
Voting’s already open for industry folks, and the show goes down January 18 at the Hollywood Palladium. Place your bets now — my money’s on the underdog that actually deserves it.
If you’re a creator still giving 30%+ to platforms that treat you like a liability, maybe slide over to JustFor.fans and see what happens when the people running the site actually give a damn.
Two nominations. One hell of a statement. About fucking time.
